Our topic today is launching a new software platform. It’s the dream of many entrepreneurs. It’s also a major deal for established companies. There’s a lot at stake. There’s a lot of hope and dreams attached to this. It can make or break a company….

You work madly. You sleep in the office. You live on pizza. You put your heart and soul and more into it…

Then comes the big day…

Sadly, a lot of software launches aren’t quite what we hope….

But hope isn’t a strategy. And with that much at stake, we need to make sure that we are really ready…

Our guest today is Ethen Drower, Co-Founder and Operating Partner of CiteMed, which is revolutionizing the European Union Medical Device Regulation (EU MDR) process.

Ethan educates others on the fundamentals of launching a successful software product, tips for aspiring entrepreneurs, and more. www.citemedical.com

Ethan is here to talk about what he’s learned about software launches and he’s encapsulated this into 7 key tests:

Market Validation and Interest Test
Rapid deployment
Being able to scale your infrastructure
Use feedback
Quality Assurance
And my favourite – The “MVP Shame Test”

Check out the podcast to hear our discussion about the 7 tests.

We’d love to hear what you thought about the program and any comments and suggestions. You can catch me at jlove@itwc.ca that’s jlove@itwc.ca or you can find me on LinkedIn as therealjimlove

If you know of someone or some topic you’d like to see us explore, drop me a note.

Hashtag Weekend is produced by the ITWC podcast network. You can follow us on Apple or Google Podcasts or Spotify – or anywhere you get your podcasts. You can even get us on your Alexa or Google smart speaker.

I’m Jim Love, our producer is James Roy. Our associate producer is Krystle McLean. See you next week for another Hashtag Weekend.

The post Launching a new software platform? Try these 7 tests first. first appeared on IT World Canada.

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